National Park Trust

• Contribute to the Park Trust’s communications strategy and carry out social media plans in alignment with the communications calendar and brand standards.
• Track and report social media analytics, sharing insights to inform monthly reporting and content decisions.
• Manage and organize the organization's photo and video libraries
• Support promotion and content capture for events and programs, including simple graphics, photography, and short-form video.

• Serve as the Park Trust’s organic social media lead, planning and creating weekly content across Instagram, Facebook, LinkedIn, and TikTok.
• Craft clever and compelling storytelling social posts for the Park Trust’s platforms.
• Actively manage and engage online communities by monitoring conversations, responding to inquiries, and identifying opportunities to incorporate the Park Trust's mission and messaging into relevant discussions.
• Keep informed of new social media features, trends, and channels and evaluate which tools and channels are most effective for our goals.
• Provide and implement ideas for improving engagement.
• Support paid social campaigns by providing creative assets and organic performance insights.
• Make sure all social content is accessible, with captions and alt text.

• Write and support blog and email content, and other communications materials as needed.
• Keep abreast of current news, industry trends, and relevant upcoming cultural events that impact parks, public lands, and waters and incorporate them into content.
• Support production of the Annual Report, including content gathering and photo selection.
• Maintain Canva brand templates and internal brand resources, including the Brand Hub, staff business cards, and the organization chart.

• Bachelor’s Degree from an accredited college or university.
• Passion for the Park Trust’s mission.
• 1-2 years of non-profit experience in communications/marketing preferred.
• Strong writing skills are essential for social media content copy and other communication channels such as email and website.
• Proven professional experience using social media platforms (including but not limited to Facebook, Instagram, TikTok, and LinkedIn) to engage online audiences and communicate organizational priorities.
• Experience in creating attractive graphic design and video content.
• Proficiency in Google Workspace, Microsoft Office, and Canva; familiarity with Adobe Creative Suite, Mailchimp, and WordPress a plus.
• Strong organizational skills with the ability to manage multiple projects simultaneously and adhere to deadlines.
• Ability to work effectively with a team or independently.
• Self-starter with careful attention to detail.
• Basic photography and video capture skills, and comfort attending events and programs to capture content.
• Spanish language skills are a plus.

• All staff are required to be fully vaccinated against COVID-19. Reasonable accommodations will be considered for qualified individuals with disabilities or for those with sincerely held religious beliefs, in accordance with applicable law.
• The candidate must satisfactorily complete a criminal background check.

• Some physical exertion, including outdoor recreation activities.
• Lifting items up to 25-40 lbs.
• Driver’s license and use of a car.
• Local and overnight travel will be required.

• 401(k) plan with a 5% company match
• Health and dental insurance with a vision program
• Flexible spending account
• Life insurance, short-term, and long-term disability insurance
• Vacation, sick leave, and observance of all federal holidays

TO APPLY, PLEASE CLICK HERE OR AT THIS LINK - https://nationalparktrust.applytojob.com/apply/pD5xrtMaqV/Communications-Coordinator By December 4, 2026.

BE PREPARED TO SUBMIT WITH YOUR APPLICATION:

• Cover letter explaining why you are interested in working at the National Park Trust and what you hope to contribute to the position and organization.
• Resume